Bill Brown for Target / Mother Advertising

Bill Brown was commissioned by Mother Advertising to create all graphics for the opening of the new Target store in Harlem, which is Target’s first Manhattan location.  The campaign is everywhere you look in New York and includes a Times Square billboard, a wrapped NYC subway car and a multi-layered outdoor and print advertising campaign.  Billboard photo courtesy of Mother Advertising , subway photos courtesy of

View additional images of the subway car here

View Bill’s portfolio here


  1. Carlos Aponte
    6th Aug 2010
    1:39 pm

    I have a been a big fan of Bill Brown’s work and it is such a joy to see it up in big lights in Time Square. It’s perfect!

leave a comment